EVO Newsletter #5: 9 months after launch / v.5 launch + more
EVO clients, partners, investors, and friends-
A Little History…
One year ago today, EVO Landing was conceptualized with the purpose of creating a comprehensive media network built upon the emerging principles and resources of the open Web.
A survey of the landscape at the time revealed a vast amount of barren Internet real estate which remained underdeveloped and which provided little utility to Internet users. Meanwhile, new and exciting sources of rich content, community and monetization were materializing on Web 2.0, yet these experiences largely remained disconnected and underexposed. While the land and the building blocks were readily available, the tools and infrastructure needed to develop these raw materials were not.
With this in mind, our vision for EVO was to create a platform upon which all these resources could be easily combined, organized, and distributed - creating a network of unique properties on the Internet which benefitted from the sum of all these parts. Barren sites would gain from the infusion of new sources of content, community and monetization, while these sources now gained access to more forms of distribution. Most importantly, internet users would receive value and utility from websites focused on unique content and community.
To do this was no easy undertaking, as we had to form relationships with both domain owners as well as content and monetization partners in addition to building the technology platform with which this entire exchange could occur. Over the past year, a number of developments have occurred to enable us to reach this vision:
- Over 2.5 million domains have been submitted to the platform.
- We have partnered with hundreds of different web properties, aggregating thousands of different types of content across a wide range of media and industries.
- We have iterated through five rapid development cycles to arrive at a platform with true scalability on the back-end and flexibility in the front-end.
This brings us to today… Version 5.0
We are excited to announce the latest platform upgrade which will dramatically improve our network of sites. Built from the ground up with complete modularity and flexibility in mind, sites are no longer inhibited by pre-set templates and constraining design parameters. The technology platform still provides a high degree of automation but also permits customization for unique properties such as:
In addition to development on barren domains, existing sites developed in the past can now be ingested directly onto the EVO platform to take advantage of the platform’s SEO and monetization capabilities. Some simple examples include:
What’s in store for the future?
We’re also excited to provide a preview of upcoming capabilities enabled by v.5. Because of the flexibility and modularity we have incorporated, a WYSIWYG editor ideal for customized site design and content creation will be extended to select clients and development partners in coming weeks. This approach will extend the toolset and resources of the EVO platform, providing a trusted community with the power of rapid creation in a way the Web has never seen before.
A Sneak Peak…
More to come in a few short weeks. We hope you are as excited as we are!!!
Get Ready for a revolution!
-Team EVO
———————————————————-
EVO to attend T.R.A.F.F.I.C. | New York
Representatives from the EVO team will be attending the upcoming TRAFFIC domain conference on September 23-26, 2008 at the Brooklyn Bridge Marriott Hotel in NYC. Mark Michael, cofounder and SVP of Strategic Marketing & Sales, will be speaking about the Company’s progress to date and its upcoming revolutionary exchange platform. If you haven’t already, sign up here. We hope to see you there!